There are hundreds if not thousands of profiling tools used by coaches worldwide. In this article, John Smallwood, Master Coach and Coach Principal of the Engenesis Coach Academy, explains the value of profiling tools and why he recommends them to coaches and clients alike. He also reveals the profiling tool he chooses to use with every one of his clients and five key benefits it delivers.

Why use a profiling tool as a coach?

With over forty years of leadership, coaching both leaders and coaches under his belt, John Smallwood, Master Coach and Coach Principal of the Engenesis Coach Academy, addresses the dilemma many leaders and managers face when it comes to being effective in giving and receiving feedback.

Criticism or critique? The great feedback dilemma

With so many coach training programs to choose from, how do you select the most effective one for you? In this article, Master Coach and Coach Principal of the Engenesis Coach Academy, John Smallwood, suggests and explores several key areas worth considering before deciding on a suitable program.

Is coaching calling you?

While finding the right coach can be an adventure in itself, the results of coaching are often profound and life changing. In this article, John Smallwood, Coach Principal and Master Coach of the Engenesis Coach Academy, provides some insights into how to look for, select and engage the appropriate coach for you.

How to choose the ‘right’ coach

Great leaders not only advocate coaching, but they also actively participate in coaching their internal teams. In this article, John Smallwood, Coach Principal at Engenesis Coach Academy, explains the benefits of being a coach leader within an organisation and offers insights into becoming one and finding the appropriate assessment tool to use when coaching.

Coaching as a leader

While choosing to become a coach is a personal decision, the path to becoming one is best walked with the help and support of others. In this article, John Smallwood, Coach Principal of Engenesis Coach Academy, recounts some of the challenges and choices he made on his coaching journey, and how working with others was so crucial to his success in becoming the coach he is today.

Starting the journey to become a coach

As a coach or consultant - you’ll position yourself as a person who stands for transformation. You’ll be a special coach who dares to go deeper with their clients and work with them far beyond their surface layers.

Being Profile Accreditation

Run over twelve months, you will be taken through a process of discovery, application and practice, including the Being Framework Transformation Methodology™, alongside other changemakers, leaders and those committed to addressing the problems in the world starting with themselves and their community.

Being Mastery

Become trained as a powerful ontological coach and deepen your coaching abilities by learning how to use the Being Profile® in your coaching practice in this 13 week program.

Thrive Coach Training

Coach Principal of the Engenesis Coach Academy

Coach Principal of the Engenesis Coach Academy, John is an ontologically trained leadership coach and Thrive Master Coach, coach Trainer and facilitator accredited across multiple methodologies. John has a deep appreciation of and powerful insights into how leaders determine the optimal performance of their teams and organizations.

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John Smallwood

Coach Principal of the Engenesis Coach Academy / Thrive Master Coach / Being Profile® Accredited Practitioner & Trainer / Thrive Coach Trainer

Barangaroo, New South Wales, Australia ‌

Coach Principal of the Engenesis Coach Academy

Articles By John

Why use a profiling

Criticism or critiqu

Is coaching calling

How to choose the ‘r

Coaching as a leader

Starting the journey

Programs By John

Being Profile Accred

Being Mastery

Thrive Coach Trainin

Review