Several years ago, we encountered an overwhelming demand from entrepreneurs, business leaders, coaches and consultants who were deeply passionate and committed to positively impacting their clients.
However, they faced a significant challenge: the need to more effectively commercialise their services. This was crucial for ensuring sustainability in serving their clients and for generating stronger market demand for their high-value services.
Some were earlier stage coaches and consultants who told us:
Is it even possible to make a full time income as a coach or in my business?
I’ve tried lots of different methods, but I am not getting enough clients
While I really am committed, there are a series of doubts and hesitations that keep holding me back
Others were actually quite experienced, and they told us:
I seemed to have hit a ceiling for what I can charge
I know I could be working with higher-caliber clients, but I’m not sure how to go about it
I do have clients, but I’m working too much for what it is all work
To address this, we took our unique framework called the "Genesis Framework".
This framework is the culmination of insights gathered from our extensive experience and data collected through interviews, surveys, and direct engagements with over 2,400 innovative companies.
We distilled this in a way that can apply to growing a coaching or consulting business.
And we engineered it in a “slow burn” way that would allow any coach or consultant to understand the reality of what it REALLY takes to build a profitable, sustainable and thriving practice.
What do we go through in the program?
You will be provided with a breakdown of each integral component of a successful business. This means that no matter what stage you’re at, you’ll be able to clearly identify the pieces to address to level up your business.
This includes the selection of the market you’ll work with, your messaging, generating leads in a way that contributes massively, authentic selling.
- Entrepreneurs
- Leaders within businesses and organisations
- Coaches
- Consultants
- Speakers
- Experts
How does it work?
You will engage in a 3-week rotation.
In week 1, there is a 90 minute live zoom session with the entire cohort. Here, we’ll walk through the distinctions, models or practices that we’ve found works.
Quick note, we don’t offer recordings of these sessions as they are not just informational. We support you to look at how you are BEING as a coach, consultant and/or entrepreneur, and invite you to shift your entire paradigm at how you’re looking at the entire situation.
In week 2, there is a 60m live zoom Application Session. This is where you will have the opportunity to workshop in a hot seat way the hard questions you’re facing in your business.
For example:
Need help with your current messaging?
Need to adjust your website?
Want to generate more leads?
Trying to close your next client?
Want to know the best way to price?
You can bring these questions and they will get answered in a live workshop arrangement. These sessions are recommended but optional to attend as you wish and need.
In week 3, there is no official session, so most work with their allocated buddy to go through the assignments. Each assignment is designed to generate direct impact in your business.
What results have others received?
Of course, please be responsible to know that everyone who joins comes in at a different pre-existing level and put in varying amount of commitment, so results can differ.
However, to give you an idea:
One participant closed an $11,000 sale that gave her double the return back from the program in one go
Many in the program reported that they charged the highest amounts for coaching or consulting than they ever had before (however the amazing part for them was how they felt great about it, their clients felt great about it, and it didn’t feel forced)
Some participants share how they realised they were working with clients in too short of a capacity. Instead of working with clients for a few months, they started to be able to generate 12 month+ clientele
One participant started running a group/program version of what they were doing, rather than only working one on one, allowing them to bring ing $17,000 - $20,000 for about one tenth of the hours of input
Some people stated that the biggest win for them was actually just feeling so great in their own skin, as they could generate leads and win sales in a way that was an authentic self expression and a form of their care for their clients, rather than being pushy, manipulative or coercive.
What do I need to get started?
Once you place your deposit, you will be contacted for a very brief interview session. This will ensure your business and stage of development is a match for the program and all your expectations are responsibly set.